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Aftermarket, Brand strategy comms and planning, News, Product launches and PR Insight News

MG ZS EV named ‘Best Family Electric Car’ at 2023 Carbuyer Awards

MGZSEV dynamic

MG Motor UK is celebrating another win at the annual Carbuyer Best Car Awards, with its MG ZS EV named ‘best family electric car’ for 2023.

Carbuyer’s expert team of highly experienced journalists and road testers recommended the ZS EV, due to its ‘electric motor and a battery pack offering better performance, significantly lower running costs and an altogether nicer driving experience.’

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Aftermarket, Brand strategy comms and planning, News, Product launches and PR Insight News

Start Rescue placed in pole position in Which? breakdown survey

Start Rescue placed in pole position in Which? breakdown survey

Nationwide roadside rescue and recovery provider Start Rescue has been named as the UK’s leading breakdown company in a new Which? Recommended Provider customer survey – reinforcing its position as a trusted partner to motorists across the UK.

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Aftermarket, Brand strategy comms and planning, News, Product launches and PR Insight News

Journalists invited to experience Cobalt Cube® with an exclusive demonstration at the Emergency Services Show

Journalists invited to experience Cobalt Cube® with an exclusive demonstration at the Emergency Services Show

Journalists are invited to experience a personal demonstration of VNC Automotive’s Cobalt Cube at this year’s Emergency Services Show, which takes place on the 21st-22nd September at the NEC in Birmingham.

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MAHLE at the IAA: Systems provider for sustainable transport

Mahle Powertrain

MAHLE is expecting a significant increase in the variety of drives in the commercial vehicle market. The technology group believes that by the year 2035, about 30% of all commercial vehicles worldwide will be purely electric with batteries or fuel cells.

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New car market ends five months of decline ahead of plate change

SMMT News

The UK new car market rose by 1.2% in August, according to the latest figures from the Society of Motor Manufacturers and Traders (SMMT). The growth, albeit marginal, is the first seen since February, with some 68,858 new vehicles joining the road during what is typically the second quietest month of the year as many buyers choose to wait for a ‘new’ numberplate in September.

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Aftermarket, Brand strategy comms and planning, News, Product launches and PR Insight

Driving the Future – how COVID has hit public transport use

New survey reveals the impact of COVID-19 on transport and vehicle use, and points to a very different future for personal mobility:

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Insight

What types of content now resonates with audiences and how should the automotive industry respond?

In the current crisis, the way that audiences are responding to marketing content has changed dramatically. This means that the automotive industry will need to adapt its marketing efforts in order to demonstrate marketing ROI in the wake of the pandemic.

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Insight

Is there really a business case for autonomous vehicles?

With news of the UK government’s new consultation on automated steering for vehicles, the subject of autonomous cars has once again hit headlines. The question is, do drivers and the public really want them? In some cases, it’s a firm NO.

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Insight

Driving the Future – the road ahead for the automotive industry

In 2019 Driving the Future surveyed 3,000 UK transport users, and for the 2020 follow up the team at 7th Sense Research UK Ltd. wanted to see just how have things changed.

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Electric and Hybrid Vehicles Insight Motorsport

Efficient high-performance technology for motorsport

Energy-efficient technologies and solutions are high on the agenda for all high-performance automotive businesses. The most exciting, confusing, and challenging business landscape for decades lies ahead but help is on hand.

On 24th March, the Motorsport Industry Association (MIA) will host their online Energy Efficient Motorsport Conference (EEMS). Knowledge from leaders of successful high-performance engineering and motorsport businesses will help attendees develop business plans for these fast-changing times.

They will hear well-informed views on future propulsion systems and energy-efficient technologies. Online for the first time, this well-respected conference attracts a wide audience from the global world of motorsport, high-performance engineering, and adjacent sectors.

Exceptional speakers who will discuss, debate, and share their knowledge and experience include:

Toto Wolff – Team Principal & CEO, Mercedes AMG Petronas F1 Team
Pat Symonds – CTO, Formula One
Andy Cowell – former MD of Mercedes-AMG High Performance Powertrains
Jost Capito – CEO, Williams F1 Racing
David Richards CBE – Chairman, Prodrive and Motorsport UK
Ulrich Baretzky – former Head of Audi Engine Technology