Delphi Technologies Aftermarket expands European braking program

Delphi Technologies announces an additional eight additional first-to-market brake pads in its aftermarket braking program, further positioning the company as a first-mover supplier in Europe.

Building on a history of launching first-to-market solutions, these latest applications join the company’s brake pad line-up to offer more than 98.5 percent coverage for the European car parc. Delphi Technologies quick off the mark braking program provides a huge advantage to its customers, allowing workshops to generate additional revenue by accessing the repair business on these newer vehicles sooner, increasing both profitability and customer retention.

New service opportunities now for new models

First announced in an eight-part series on both the company’s website and social media channels, Delphi Technologies added first-to-market coverage of eight OE brake pads for popular car and LCV vehicles to their aftermarket braking program, including models from Land Rover, Vauxhall, DS, Hyundai, Audi and Volkswagen

“Pads are one of the first critical items to be replaced on a vehicle which is why we set ourselves ambitious targets to have new pads in range within 6 to 12 months of a vehicle’s launch,” comments James Tibbert, EMEA Marketing Director, Delphi Technologies Aftermarket. “Being first-to-market ensures our aftermarket customers are well-positioned to access these new service opportunities with proven quality products.”

For more on Delphi Technologies’ braking program visit delphiaftermarket.com or delphicat.com.