loop appoints account executive Rosie Higgs as Bicester-based automotive agency continues its upward trajectory.

loop appoints Rosie Higgs as account executive

Automotive communications and PR agency loop has strengthened its ever-expanding team with the appointment of Rosie Higgs as account executive.

Rosie will be working with a range of clients and the expanding team, which will be benefiting from her considerable experience in the automotive sector.

Having come from sales and service at an Audi & Volkswagen dealership in Oxfordshire, she has front-line experience of the car industry’s customer base and will bring that wealth of knowledge to loop as it continues to increase its client list.

With OEM business wins, and an ever-growing client base, loop is establishing itself as a key player in the automotive industry. With its sister agency Newspress, it is now at the heart of the automotive communications sector and Rosie joins at an exciting time where new technology is revolutionising the automotive industry.

Rosie said: “Throughout my career I have sought to provide the best service to clients and customers, and when I saw the opportunity at loop, I jumped at the chance and I am delighted to join the team, which lives and breathes automotive.

loop is passionate about serving its clients with its considerable the knowledge and expertise. One of my keen interests was cars so I went into the automotive sector. I have worked within the automotive trade now for seven years in both sales and service, and hopefully I can use that knowledge to great effect at loop.”

The agency offers a full range of services to all automotive-focused companies such as written content, photography, video and design, as well as creative consultancy, press fleet management, social content and media launch planning and delivery.

Account Director at loop, Christian Tilbury, said: “loop is currently going through a period of considerable growth, with a raft of new clients ranging from OEMs to small-scale start-ups with new, innovative technical solutions.

“Our industry is going through massive change. The ICE ban in 2030 has forced the automotive sector to re-evaluate, and we are seeing new products, new services, new technology and loop is perfectly placed, with its knowledge and expertise, to offer a 360-degree PR and communications service that is fit for these exciting times. We welcome Rosie on board. It is clear that her considerable knowledge of the industry will be of real benefit to our clients.”  

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