Delphi cleans up at IAA in Frankfurt
Headlining three new automotive technologies at the world’s largest motor show, the IAA in Frankfurt, Germany, Delphi Technologies UK asked loop to coordinate its press activities for their launch. The agency was tasked with promoting the innovations covering electric vehicle efficiency, optimised battery charging and a reduction in the emissions from conventional ICEs. Working with […]
Powering a fresh approach to e-Bikes
With COVID accelerating change in the UK’s travel and commuting habits, e-bike company Rayvolt UK tasked loop with finding in a new approach to promote its distinctive range of premium electrically assisted bicycles. loop’s own insight data shows that bicycles, electric bicycles and electric scooters look increasingly attractive, as people use cars less and shy […]
Alex Kefford joins loop as Bicester Heritage-based automotive agency’s Technical Writer
Alex Kefford joins loop as Bicester Heritage-based automotive agency’s Technical Writer
We wish you a #MerryDriftmas
A purely digital project, Lotus #MerryDriftmas puts the audience first, be it stakeholders, press or social media viewers. The low-budget, high-impact video features a sports car delivering a Christmas tree to the company’s site in Norfolk. #MerryDriftmas was brought to life by loop and delivered in the immediate run-up to the holidays. Highly successful, with […]
Get rolling with great social media
Robert Glover Ltd, specialist purveyor of historic sports and competition motor cars engaged loop to change up its social media presence. Although Robert Glover Ltd had a presence on Instagram and Facebook, engagement was low, and posting was sporadic. A fresh and targeted approach was needed. A comprehensive calendar of content was produced to maximise […]
loop recruits account manager George Marshall-Thornhill as it adds to its automotive technical know-how
Automotive communications and PR agency loop enhances its rapidly growing team with the appointment of George Marshall-Thornhill as Account Manager. George will be working with the automotive technical division at loop, which focuses on clients with specific B2B needs as well as B2C PR. Whether it be about powertrain, EVs, aftermarket or autonomous vehicles, the […]
loop appoints account executive Rosie Higgs as Bicester-based automotive agency continues its upward trajectory.
Automotive communications and PR agency loop has strengthened its ever-expanding team with the appointment of Rosie Higgs as account executive. Rosie will be working with a range of clients and the expanding team, which will be benefiting from her considerable experience in the automotive sector. Having come from sales and service at an Audi & […]
Best of Bicester: loop agency & Brabham unite at Scramble!
Brabham’s F1 illustrious history was showcased on the loop ‘lawn’ during the April Scramble at Bicester Heritage. The lawn display featured Brabham’s BT7 and BT24 Grand Prix cars alongside other landmark examples from the marque. Curated by Brabham Branding, the display included some of the finest examples from the marque’s history, including the 1963 Brabham BT7 […]
Technology in motion
Uniti’s vision is to offer the ideal platform for urban mobility, creating a more connected, personalised and intuitive automotive experience. Working with the client in Sweden and its engineering partner in the UK, loop engaged directly with the world’s automotive media on the launch of the Uniti One and its unique digital architecture. Achieving coverage […]
Work starts on next phase of Bicester Heritage development
The next key phase of development at Bicester Heritage will see a major extension of the Technical Site as part of the Bicester Motion Technical Cluster.