Tag: Brand Strategy Comms and Planning
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The return of a legend
Involved in media strategy and planning from the start, loop was responsible for the production, publication and distribution of all press material, to a tightly controlled schedule. Working in a six-month window, the campaign teased details of the new car in the lead up to its unveiling. Drawing on the Brabham family’s heritage, it positioned the…
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Technology in motion
Uniti’s vision is to offer the ideal platform for urban mobility, creating a more connected, personalised and intuitive automotive experience. Working with the client in Sweden and its engineering partner in the UK, loop engaged directly with the world’s automotive media on the launch of the Uniti One and its unique digital architecture. Achieving coverage…
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Uniti One pure EV now available to order online
Uniti is now accepting deposits for the Uniti One from customers in Sweden and the UK, with prices starting from just £15,100, after UK Government subsidy
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Ricardo launches TRNTY: a radical on-demand consulting service
Ricardo’s TRNTY network provides specialist consultancy expertise from a diverse range of sectors
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The 2020 CV Show exhibitors that could teach Father Christmas a trick
Britain’s truck and van drivers will be responsible for bringing the festive cheer to millions this year.
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-1200x960.webp "New MAHLE hybrid vehicle efficiency technologies presented at IMECE 8")
New MAHLE hybrid vehicle efficiency technologies presented at IMECE
MAHLE Powertrain will present its joined-up approach to technology development, which enables the evolution of highly efficient hybrid powertrain modules, at the IMechE conference at Fazeley Studios, Birmingham, on December 11-12th 2019.
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Queen’s Award recognises Aeristech’s innovative electric motors
British electric motor specialist Aeristech has received a Queen’s Award for Enterprise in Innovation for its work to developing advanced, high-speed electric motors.
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AIR Index – emissions data to help the economy
Real-world vehicle emissions data allows revitalisation of automotive industry and global economy post COVID-19 with cleaner air reducing climate change.
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An agency for automotive’s evolving PR needs
Specialist communications agencies Newspress Creative and Market Engineering have merged to create loop, an exciting new agency designed from the ground up to meet the evolving PR needs of the automotive industry.
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Driving the Future – how COVID has hit public transport use
A new survey reveals the impact of COVID-19 on transport and vehicle use, and points to a very different future for personal mobility. Download the exclusive free report now.
